Comments on: A Woman’s Place in Gun Advertisements – New Study Posted

By: Smith & Wesson Empowering Americans Campaign Short – Gun Culture 2.0

Smith & Wesson Empowering Americans Campaign Short – Gun Culture 2.0 — Mon, 29 Mar 2021 23:45:22 +0000

[…] the upcoming publication of a book chapter examining the portrayal of gender in gun advertising (along with two pieces on self-defense in gun advertising), my scholarly work on gun advertising […]

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By: puddleduckracer

puddleduckracer — Mon, 25 Jan 2021 22:16:22 +0000

A nuanced picture often emerges when actual study of culture takes place, rather than reliance on stenotypes. Currently popular theories among academics continue to demonstrate bias and prejudice (prejudging) in regards to firearms, which is why your research stands out so boldly, David. Even in the 19th century firearms manufacturers were quick to point out the utility of firearms in leveling the field of combat between those who were formerly at distinct disadvantage as far as strength and power.

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By: matthewcarberryblog

matthewcarberryblog — Mon, 25 Jan 2021 20:32:23 +0000

In reply to David Yamane.

Heh.

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By: David Yamane

David Yamane — Mon, 25 Jan 2021 19:49:28 +0000

In reply to matthewcarberryblog.

I don’t want to see YOUR version of the isosceles stance in that case!

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By: matthewcarberryblog

matthewcarberryblog — Mon, 25 Jan 2021 19:46:37 +0000

Head bowed forward, knees bent, legs apart. I KNEW the Isosceles Stance was sexist, I just didn’t know why. 😉

Interesting study. I think the idea that ad percentages reflect actual participation is insightful.

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